"Tell A Friend" loosing its touch…

I had a recent request on my tutorial video page to record a tutorial about using “Tell A Friend” forms to further syndicate web pages and blog posts.

Before you watch my video about how to utilize the Cforms plugin to create a “tell a friend” form I want to quickly review the true application and purpose.

In our modern marketing world the tell a friend tactic is growing less and less common. Social news and social bookmarking sites like Digg and Delicious are making it easier to share web pages, blogs, etc with your online network. You need only share a link on your Facebook profile and all of your friends are exposed to it instantly. If any of them comment on it then all of their friends also become exposed to it. This is what we refer to as “viral.” How much more powerful is that type of syndication than trying to manually enter your friends email address and name so they can get an email telling them about this page?

There are still some simple applications for the tell a friend forms but let me emphasize that you would be much better off to put a “Digg” button, or a share on Facebook/Twitter link at the end of your blog post than to request that your readers manually fill out a form with the names and email addresses of a few friends. WordPress offers several great plugins for offering simple syndication of your posts by your readers. My favorites include the “Social bookmarking” plugin and the “Digg Digg” plugin.

That all having been said here is the 10 minute or less tutorial video about utilizing the “Tell A Friend” form and the mentioned plugins.

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3 Responses to "Tell A Friend" loosing its touch…

  1. RuthElliott July 12, 2012 at 10:19 pm #

    Hi Jacob! Thanks for being so helpful with this information. I have a question for you. How do you make an RSS ‘feed’?
    (I’m not sure how to subscribe to yours, also).

    • Jacob Paulsen July 13, 2012 at 7:28 am #

       @RuthElliott RSS feeds are automatically created by most CMSs (Content Management Systems) such as WordPress. I would check with your site builder or webmaster to see if you already have one. If you have a blog, you have a RSS feed. There are also a lot of popular tools to better utilize RSS feeds. The most popular of these is probably Feedburner (owned by Google).

      • RuthElliott July 16, 2012 at 12:33 am #

         @Jacob Paulsen Thanks so much, Jacob! Learning something new each day! 🙂