Tutorials
How to Launch A Successful Podcast
In December 2015 when my business partner suggested we launch a podcast I wasn’t convinced. I was certainly familiar with podcasts but had never loyally followed or listened to one. My initial response was a common one for me, “that sounds like a lot of work.” I’m always skeptical of new initiatives that don’t have…
Read MoreHow and Why To Buy Domains That Are Not Available
In 2016 I was attending the Traffic and Conversion Summit event where I heard a presentation from Perry Belcher about some of his best tips to acquiring good domain names. Since then I’ve been on a personal journey to acquire quality domain names. I’ve found some tricks that work for me and some that I…
Read MoreThe Dumbest Mistakes When Returning A Product To An Online Vendor
For the most part, it is a simple and routine part of my workload but there are some patterns I see from our customers that DRIVE ME NUTS. Below are some of those patterns distilled into some suggestions and advice that I wish my customers would read… but alas it would probably be a little rude to include the below in each package that goes out the door.
Read MoreWhat You Need To Know About Image Copyright Violations – Lawsuits – Angry Letters
So you have a website and you just got an email or letter in the mail telling you that some fancy sounding law firm is going to take you to court unless you pay a settlement fee for the illegal use of some copyrighted image on your website.
Read MoreTop Hacks For Hiring Amazing Employees
I used to dread the process. Trying to get applicants and then trying to guess who is the right person based on resumes… No wonder research suggests that odds of finding a good employee are about 50/50 no matter the hiring process or amount of resources dedicated to finding the right applicant.
Read MoreHow to Approach WordPress Updates
With that said there is huge danger because updating WordPress plugins occasionally can cause havoc if a combination of plugins has a compatibility issue they didn’t have previously.
Read MoreThe Online Content Creation Formula For Success
Today I had a quick conversation with a member of our team that is going to start contributing content to our website. I was explaining our general internal process for producing awesome content on our sites and it occurred to me I’ve never published an article on my own site about how to write awesome articles.
Read MoreThree WordPress SEO Tricks You Are Likely Neglecting
You have a WordPress based website and you pride yourself on knowing the SEO basics but are you forgetting to do a few simple things that could make a big difference? 1: Category descriptions. Visit the Categories sub-menu under the Posts menu. Does it look like this? Its time to add descriptions for each category.…
Read MoreHow To Make Your Blog Post Good Enough for Wikipedia
Instead of trying to game the system and start adding your links to Wikipedia pages (which is against their policy) you might go to the harder effort, but far more valuable process of just creating awesome content that is likely to get Wikipedia love.
Read MoreBecoming a Wikipedia Editor and Contributor
Anyone can contribute to the content on Wikipedia. Marketers have a particular interest in the site since a relevant backlink to one’s site from Wikipedia can be very valuable. Naturally then it would make sense for any web marketer to become familiar with Wikipedia and where possible try to leverage it (within the Wikipdia guidelines) as a tool to drive awareness and traffic.
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