Internet Marketing
Your New WooCommerce Site Checklist
Congratulations you have a new WooCommerce website. I’ve helped a number of people and companies migrate to or launch new WooCommerce websites. This article is as much as a reference for myself as it is for anyone else who wants a little guidance. Your WooCommerce Checklist: There are plenty of guides, including the built-in WooCommerce…
Read MoreCoupon Marketing Is About To Face An Armageddon
I see a marketing Armageddon on the horizon as it relates to the utilization of coupon codes. Coupon Aggregators are stealing your revenue twice over and we are letting them. Influencers and eCommerce business owners need to consider how we will fight and win this battle.
Read MoreA Product Funnel For Firearm Instructors
In the last 15 years as a firearm instructor, I’ve seen many different firearm instruction business models. There are some very successful firearm training companies out there but the vast majority of instructors are part-time and effectively stuck in a rut not knowing how to grow their business. This article is part of a series…
Read MoreThe Ultimate Beginners Guide to Affiliate Marketing
While these principles will apply to any industry and any business the specific examples given are relevant to the firearm industry. Anyone who provides a service or product to a customer can benefit from affiliate marketing. You might be an online content creator leveraging blogging, YouTube, or Instagram. Perhaps you are a service provider who…
Read MoreFacebook and The Gun Industry – What You Need To Know
Operating a business in the firearm industry even if you don’t sell guns, comes with complications and risk. This article is part of a series of articles I’m publishing about various online platforms, merchant providers, and tools that have policies related to the firearm industry. Aside from being a popular social media website and platform,…
Read MoreFirearm Trainer’s Podcast – Affiliate Marketing Programs
Part 2 in this series. I discuss different affiliate programs that would likely be of interest to a firearm instructor in America.
Read MoreEnalito Thriving eCommerce Summit Nov 2020
Enalito is a company that provides various software tools to empower and support eCommerce businesses. On a regular basis they conduct a summit in which they host these style of discussions to help educate and support their existing and their potential customers. Currently, I do not use any Enalito’s products and at no point during…
Read MoreInterview: “Doing Things He Loves – Guns and Internet Marketing”
On May 21st 2020, my interview with Bart Merrell on his podcast was published. Bart and I crossed paths in a business venture back in 2007 and I was very excited to hear from him and honored to be invited as a guest on his podcast. Here is the interview: Some important topics we covered:…
Read MoreHow To Get a Large and Engaged Loyal Audience
How do I build my email list? How do I get more podcast listeners? How do I get more website traffic? How do I rank higher on search engines? How do I get more YouTube subscribers? All these questions have the same answer, and in my experience, it isn’t what you want to hear. The…
Read MoreThe $100 Startup by Chris Guillebeau – Book Review
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future by Chris Guillebeau My rating: 4 of 5 stars I wish I had read this book a few years ago as it would have been more valuable then but all the same I’m glad I read…
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