What Do People Find When They Google Your Name?
There were 5 of us inside the cab of a Ford F350 driving back home from our week-long trip to SHOT Show in Las Vegas. 12 hours in the car doesn't exactly go by quickly and somehow we got on the topic of what one finds when they type their own name into Google. I…
Jacob Email Sins
I have a problem. I'm neurotic when it comes to email. I manage my inbox really carefully and I care too much about proper email etiquette. Over the years I've developed a list of what I've come to call Email Sins. Things that are just against any decent email etiquette and, in my opinion, should…
The $100 Startup by Chris Guillebeau – Book Review
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future by Chris Guillebeau My rating: 4 of 5 stars I wish I had read this book a few years ago as it would have been more valuable then but all the same I'm glad I read…
Getting Past The Spam Filter And Into The Inbox
Like most of my blog posts, this one is in response to a question I recently received (and have received many times in the past) from a friend. Email Marketing continues to be a strong and valuable asset in the hands of any marketer. However, email deliverability or the ability to get one's marketing emails…