Good Business Books for Startups?

Naturally there are going to be some books that I would recommend for companies in certain industries and not others… but since your question is more generic… here is a generic list of books you should consider

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Book Review: The Zigzag Principle by Rich Christiansen

I admit that when I first read the title I was a little confused. I love anything to do with entrepreneurship despite my rather poor track record thus far. The reason I was so excited to read this book is because the author has just an established track record in starting successful companies. Rich has lauched over 30 companies with less than

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The 7 Habits of Highly Effective Recruiters

You are probably familiar with Stephen Covey’s best seller “The 7 Habits of Highly Effective People.” The principles taught in that book are powerful and true. Today I am going to use his basic outline of habits to teach you how to be an effective recruiter in your business. These simple principle based steps can take you from the bottom ranks of your company to the very top if you will study and apply them in sequencial order.

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Personal Buy-In:: Why Seminars are Better than Books

I used to think that these expensive seminars and events were a waste of money. Why not just buy the book and listen to it in the car or during my workout? Well, last week while hearing from Connie Podesta I finally understood the difference. When you see someone face to face your body, mind, and soul are able to feel that person. You create a relationship of trust between the two of you even if you are only one person in a crowd of 5000. This relationship or buy-in as I call it changes things…

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Harry Potter on Personal Development:: Belief Equals Reality

In the book “The Half Blood Prince,” Ron believes that he has been given , the lucky potion. Because his own belief system is changed, his reality also changes. He performs as if he had been lucky. Clearly this effect would only work if Ron already had the skills necessary to perform. The important point is how our own beliefs change our reality.

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Twitter – Which Comes First the Influence or Interaction?

So I’ve been having this conversation with other Internet Marketing buddies. When it comes to twitter its important to start a conversation and interact with people in a genuine and sincere way but what about just the general effort to get twitter followers? It seems that people judge your credibility based on the number of…

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The Big 3. Social Media Marketing Holy Trio

The basic concept of social networking and online marketing is the same as traditional offline marketing. Meet people, build trust, and expose them to your product/opportunity. The reason the internet is getting so much attention is because of the ability to meet so many people at once. Building credibility is made a little more difficult…

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