Thinking back on my various failed ventures I can always identify one of the two paradigms below as being the driving factor in my failure. When I talk to would be or starting out entrepreneurs I now more easily recognize when they are equally stuck in one of these paradigms. The biggest issue is that…
Instead of trying to game the system and start adding your links to Wikipedia pages (which is against their policy) you might go to the harder effort, but far more valuable process of just creating awesome content that is likely to get Wikipedia love.
On occasion I do run into people who ask more broadly for a book list that I would recommend. I have developed this book list for individuals who I am mentoring and I thought it would be appropriate to share it here
Today I'm going to share five simple and proven email marketing hacks to increase engagement and open rate. Skills of internet marketing are critical in any online strategy.
Online marketing is about building machines in which you can put in money on one side of the machine and more money comes out on the other side of the machine. These machines, often referred to as Funnels vary from very complex to very simple.
Email marketing leads to big ROIs because its relatively cheap to execute and is very easy to measure. Sadly, it is also difficult to get started as most of us start with few if any contacts in our email marketing subscriber lists. The temptation to buy an email list is very high. This is especially true in the B2B space where many marketers feel like it would be impossible to construct a list on their own.
Marketing and Advertising present a very complex environment. Marketing experts have to surround themselves with people who have expertise in each part of the marketing cycle and the various mediums where marketing and advertising are placed.
I talk to a lot of digital marketers who drive a lot of web traffic from several different sources to their website but are currently unable to measure the value or conversion rates of these unique traffic channels. UTM codes can solve that problem.