Press and Media
Firearm Trainer’s Podcast: Improving Your Website With An Audit
An interview recently done for the Firearm Trainer’s Podcast which addresses topics relevant to firearm instructors in America to help them be more skilled and better run their business and reach customers. In this interview I discuss common website marketing barriers including…
Read MoreUSA Carry Podcast: 5 Reasons Your Holster Might Suck
I was interviewed recently for the USA Carry Podcast. We spoke primarily about holsters and the major changes the holster industry has seen. In this show you will learn a lot about holster design and the key factors you should be considering when buying a holster.
Read MoreDefenders Live: Keys to Success in Business & Life
I was interviewed for the Defenders Live show. Lora Thorson hosts the show and does a great job of asking probing questions and surprise we discussed effectively NOTHING about guns or shooting them. You should subscribe to their show on YouTube or Facebook! In this interview we do discuss: How to be good at selling…
Read MoreGun Radio Utah: Permitless Carry & The Guardian Conference
An interview given for Gun Radio Utah, hosted by my friend Clark Aposhian. We discuss permitless carry and some important considerations for those who choose to carry concealed under that authority.
Read MoreWarrior Wednesday – Iowa Firearms Coalition Interview
I recently gave an interview to John McLaughlin of the Iowa Firearms Coalition. It was published in two parts to the IFC YouTube channel and Facebook page.
Read MoreCloverTac Podcast: The Many Sides of Concealed Carry Dot Com
Riley and I were invited to be guests on the CloverTac Podcast with our friend Chris. We talk about the origins of my business and the various pivot points and the now many sides of what we do here.
Read MoreNew York Times: Angry Drivers, Lots of Guns: An Explosion in Road Rage Shootings
I was recently interviewed by a NYT reporter doing a story on the recent increase in shootings related to road rage. A New York Times subscription may be required to read the story.
Read MoreCCW SAFE PODCAST- EPISODE 85: JACOB PAULSEN OF CONCEALEDCARRY.COM
CCW Safe Use of Force Expert Rob High and Firing Line Radio host Phillip Naman are joined by CCW Safe COO Stan Campbell and Jacob Paulsen of concealedcarry.com to discuss the upcoming 2022 Guardian Nation Conference.
Read MoreOff Duty On Duty Podcast: Don’t Get Shot By the Police Revisited
An interview I gave for a podcast talking about training and strategies to prevent an armed, non-LEO responder from being shot by responding police officers.
Read MoreFirearm Trainers Association: How To Change Your Marketing Strategy In A Constitutional Carry State
Guest post I wrote for the FTA about overcoming the challenges of marketing firearm training classes in a state where no class is required to carry concealed. Firearm Trainers as a whole aren’t known for being great marketers so this is ultimately an introduction to marketing funnels.
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