Online Money Machine Experiment Documented
Online marketing is about building machines in which you can put in money on one side of the machine and more money comes out on the other side of the machine. These machines, often referred to as Funnels vary from very complex to very simple.
Read MoreGuide to Outsourcing Stuff Worth Less than My Time
In my own view I still have a long way to go but recently a friend commented on how much he appreciated my success in outsourcing and wished he could get started. I write this article for anyone who wants to explore this but isn't sure where to start.
Read MoreThe Son of Man Hath Descended Below Them All – Peace On Earth
30 days later, Henry found himself trying to nurse his son back to health, in the middle of the worst American conflict in all our history. His wife dead, his oldest child barely alive, and the world around him crumbling. In that day, Christmas 1863 he sat down and
Read MoreUnlocking Potential by Michael Simpson
The book reviews 7 key coaching skills that make for an effective leader/coach. I think each of the 7 skills could be lengthy books by themselves but as an overview
Read MoreThe Road to Reinvention by Josh Linkner
One of my favorite insights was the need to reinvent processes. Sometimes we get stuck assuming that innovation and reinvention need to happen in our product line and development. Sometimes the biggest breakthroughs happen when we take a bigger look at the way we do something and reinvent the process. Organizations need to stop doing things the way they have always been done.
Read MoreShould You Buy Email Lists For Marketing?
Email marketing leads to big ROIs because its relatively cheap to execute and is very easy to measure. Sadly, it is also difficult to get started as most of us start with few if any contacts in our email marketing subscriber lists. The temptation to buy an email list is very high. This is especially true in the B2B space where many marketers feel like it would be impossible to construct a list on their own.
Read MoreDo Digital Marketers Need to Know All Of This?
Marketing and Advertising present a very complex environment. Marketing experts have to surround themselves with people who have expertise in each part of the marketing cycle and the various mediums where marketing and advertising are placed.
Read MoreThe “It's Not About Me Moment”
Every successful person has a moment like that. A moment when they realize life is about creating value for others. There are a lot of people in the camp of naysayers who think it's truly a load of crap. These are the people who think work is about making money and money is about being happy. They are of course wrong and their passion for cash will only get them so far.
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