Online Technology and Tools
My Top WordPress Plugins of 2021
Looking back at the last year these are the WordPress and WooCommerce plugins that I’ve discovered and installed that I feel are worth sharing. SEO, Video Gallery, Gamification, Zapier, and much more! Also linked is my evergreen page of the top plugins I’m using right now regardless of when I found them.
Read MoreWeb Hosting and Website Builders for The Firearm Industry
I built my first website in 2006 using Microsoft Frontpage which was at that time on its way out. In 2007 I first learned about the concept of a CMS and built a website using WordPress version 1. Since then I’ve built and maintained over 100 websites both of my own and of clients. Today…
Read MoreThe Ultimate Beginners Guide to Affiliate Marketing
While these principles will apply to any industry and any business the specific examples given are relevant to the firearm industry. Anyone who provides a service or product to a customer can benefit from affiliate marketing. You might be an online content creator leveraging blogging, YouTube, or Instagram. Perhaps you are a service provider who…
Read MoreFirearm Trainer’s Podcast – Affiliate Marketing Programs
Part 2 in this series. I discuss different affiliate programs that would likely be of interest to a firearm instructor in America.
Read MoreWordPress Plugins For Importing RSS Feeds to Posts
Copying one blog to make another is generally not a good strategy but there are a lot of things in life that come in the form of RSS and thus you may find this a useful tool. Here I will review a few of the options you may consider.
Read MoreHow to Launch A Successful Podcast
In December 2015 when my business partner suggested we launch a podcast I wasn’t convinced. I was certainly familiar with podcasts but had never loyally followed or listened to one. My initial response was a common one for me, “that sounds like a lot of work.” I’m always skeptical of new initiatives that don’t have…
Read MoreGetting Past The Spam Filter And Into The Inbox
Like most of my blog posts, this one is in response to a question I recently received (and have received many times in the past) from a friend. Email Marketing continues to be a strong and valuable asset in the hands of any marketer. However, email deliverability or the ability to get one’s marketing emails…
Read MoreYou Have Emails But You Don’t Have An Email Marketing Strategy
This is for any business owner or marketer who is currently NOT sending regular emails to an email list of subscribers, customers, and potential customers. This conversation usually happens when I’m talking to a business owner who has been around for a few years but doesn’t currently send much or any email. WHY You Need…
Read MoreHow and Why To Buy Domains That Are Not Available
In 2016 I was attending the Traffic and Conversion Summit event where I heard a presentation from Perry Belcher about some of his best tips to acquiring good domain names. Since then I’ve been on a personal journey to acquire quality domain names. I’ve found some tricks that work for me and some that I…
Read MoreThe Answer is Zapier – Solve All Online System Integrations
Companies do exist that claim to have the full suite! Do it all with them and you’ll never have to worry about getting all the different systems to play nice together. The issue with those providers is that they suck. So, we all end up using a bunch of different services for different things.
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