Online Money Machine Experiment Documented

By Jacob Paulsen | March 26, 2015 |

Online marketing is about building machines in which you can put in money on one side of the machine and more money comes out on the other side of the machine. These machines, often referred to as Funnels vary from very complex to very simple.

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Are You Still Ignoring Google Places? Components & Overview

By Jacob Paulsen | April 4, 2011 |

Late October of 2010 Google changed the search engine marketing (SEM) game again. The format in which local business results are displayed within search results changed dramatically. In the past I used to think of paid search, local search, and organic search (seo) as distinctly different strategies of search engine marketing. The changes from last…

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