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	<title>Jacob S. Paulsen.com &#187; MLM</title>
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	<link>http://www.jacobspaulsen.com</link>
	<description>Inspiration &#38; Resources for Entrepreneurs</description>
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		<title>Cuss Words:: The things you say that lose you time and money</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/cuss-words-the-things-you-say-that-lose-you-time-and-money</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/cuss-words-the-things-you-say-that-lose-you-time-and-money#comments</comments>
		<pubDate>Thu, 11 Nov 2010 17:33:15 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[cuss-words]]></category>
		<category><![CDATA[key words]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=729</guid>
		<description><![CDATA[The most effective salesman are able to get past the baricades that potential customers put up instinctively when they think they are being sold. This is the single most important skill perhaps even with the skill of closing. Telling your customer about features and benefits isn't difficult if you can put them in a situation where they are truly listening to you.]]></description>
			<content:encoded><![CDATA[<p><!--4092923a1729485e9fcc666858dcce9b--><a href="http://www.jacobspaulsen.com/wp-content/uploads/2010/11/sales-cartoon.png"><img class="alignleft size-medium wp-image-1690" title="sales cartoon" src="http://www.jacobspaulsen.com/wp-content/uploads/2010/11/sales-cartoon-300x294.png" alt="sales"width="300" height="294" /></a>I come from a <b>sales</b> background. I started out doing outside <i>sales</i> for Verizon, T-Mobile, and Nextel and not too long after I was going door to door arcross the country selling satellite tv. When I would train newly hired <u>sales</u> reps I also went through a list of the industry sales people cuss-words.</p>
<p>What am I talking about? In any industry of sales there are always a series of words and phrases that trigger potential buyers into saying no or becoming defensive. These words tend to be the most common phrases that your customers are accustomed to hearing from your fellow sales reps.</p>
<p>The most effective salesman are able to get past the baricades that potential customers put up instinctively when they think they are being sold. This is the single most important skill perhaps even with the skill of closing. Telling your customer about features and benefits isn’t difficult if you can put them in a situation where they are truly listening to you.</p>
<p>Consider if you will what some of the cuss words might be in your industry. Telemarketers have a distinctive different set of cuss words than do kiosk in the mall sales people.</p>
<h3>Please feel free to share your favorite industry sales cuss words below.</h3>
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		<title>TweetAdder: Automating Your Twitter Account On Steroids</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/tweetadder-automating-your-twitter-account-on-steroids</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/tweetadder-automating-your-twitter-account-on-steroids#comments</comments>
		<pubDate>Wed, 27 Oct 2010 16:05:57 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[auto]]></category>
		<category><![CDATA[auto-follow]]></category>
		<category><![CDATA[auto-pilot]]></category>
		<category><![CDATA[dm]]></category>
		<category><![CDATA[overview]]></category>
		<category><![CDATA[tutorial]]></category>
		<category><![CDATA[tweetadder]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[unfollow]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=1132</guid>
		<description><![CDATA[I have now been using TweetAdder for about a year. Before TweetAdder I used a handful of other "Auto-Pilot" Twitter programs that left me unsatisfied. Right now my AndroidSocialMedia twitter account has almost 12,000 followers and I'm adding them faster than I can follow them back. Most of this is do to utilizing the best auto-follow software available. When I am looking for Twitter software I am looking for a program that will do the following:]]></description>
			<content:encoded><![CDATA[<p>I have now been using <b>TweetAdder</b> for about a year. Before <i>TweetAdder</i> I used a handful of other “Auto-Pilot” Twitter programs that left me unsatisfied. Right now my <a rel="nofollow" id="aptureLink_dm3FjoXMYm" href="http://twitter.com/androidsocmedia">AndroidSocialMedia</a> twitter account has almost 12,000 followers and I’m adding them faster than I can follow them back. Most of this is do to utilizing the best auto-follow software available. When I am looking for Twitter software I am looking for a program that will do the following:</p>
<ul>
<li>Auto follow users based on specific criteria such as keyword or location</li>
<li>Auto unfollow users who don’t follow me back after a specified time period.</li>
<li>Auto send Direct Messages to users who follow me</li>
<li>Auto Tweet from an RSS feed or a pre-designated set of Tweets</li>
<li>Be compatible with PC and Mac</li>
<li>Have an app from which I can manage it from my phone</li>
</ul>
<p><u>TweetAdder</u> does (almost all) this and a lot more… with style. Its only lacking in the mobile app category, but none of it’s competitors have mobile apps either so maybe I’m asking too much <img class="wp-smiley" src="http://www.jacobspaulsen.com/wp-includes/images/smilies/icon_smile.gif" alt=":)" /></p>
<blockquote>
<h2>&gt;&gt;<a rel="nofollow" href="http://www.tweetadder.com/idevaffiliate/idevaffiliate.php?id=7233">Click Here to Download The Latest Version of TweetAdder</a></h2>
</blockquote>
<h1><span style="font-size: small;">How You Can Target Twitter Users:</span></h1>
<p><span style="font-size: small;">TweetAdder makes it easy to search for other Twitter Profiles based on a variety of parameters including <strong>Keywords</strong>, <strong>Location</strong>, <strong>Recency</strong>, and <strong>Language Spoken</strong>. You can also block profiles with the default Twitter pictures or profiles with URLs in their tweets or bio. Naturally a big part of growing your Twitter following is targeting the correct people and TweetAdder makes that easy. The greatest part of all is that you can set these searches on auto-pilot. </span></p>
<h1><span style="font-size: small;">Multiple Twitter Account Management</span></h1>
<p><span style="font-size: small;">Depending on the license you purchase you can manage an unlimited number of Twitter accounts with the program. This makes it easier for web designers and web consultants to co-0p the cost with their various clients and partners. You can run all your different profiles at the SAME TIME. </span></p>
<h1><span style="font-size: small;">Full Follow and UnFollow Options</span></h1>
<p><span style="font-size: small;">Set the TweetAdder software to auto-pilot in your following and unfollowing preferences. Choose how many people to follow and unfollow each day. Decide on the interval between requests. Avoid duplicates with TweetAdder because the program never follows the same person twice. You can also set a follow ratio to avoid following too many people more than follow you! You can choose to unfollow anyone or just those you followed originally using Tweetadder. Set a limit of days or hours in which users must follow you back to avoid being unfollowed!</span></p>
<h2>&gt;&gt;<a rel="nofollow" href="http://www.tweetadder.com/idevaffiliate/idevaffiliate.php?id=7233">Click Here to Download The Latest Version of TweetAdder</a></h2>
<h3>Automated Tweet Features</h3>
<ul>
<li>Automated Tweets post throughout the day</li>
<li><strong>Post Tweets to Facebook, Linkedin, and Myspace!!</strong></li>
<li>Unique Tweet Generator – creates unique tweets automatically</li>
<li>RSS Tweets – tweets any RSS feed whether from your blog updates, or any other source</li>
<li>@Reply Tweets – post a random tweet @someone who posts a tweet directed @you</li>
<li>Re-Tweets- Automatically retweet another user</li>
<li>Url shortener – Shorten long URLs automatically</li>
<li>Mp3 Poster – Bands and artists can upload Mp3s to www.mp3twit.com and share on twitter</li>
<li>Symbols – Access to special UTF8 characters like stars, arrows, and smileys</li>
<li>Link History – Easy access to previously shortened URLs and Mp3s</li>
<li>Post Tweets with random time delay</li>
</ul>
<h3>Automate Direct Messages</h3>
<p>Good for informing your followers of upcoming events, conferences, or any items you need to keep your followers informed about. Communicate with your followers automatically. No problem! Set your pre set messages to tweet, and your auto dm’s to send messages to new followers welcoming them and go on your way!</p>
<ul>
<li>Thank you Direct Messaging – sends messages to your new followers</li>
<li>Standard Direct Messaging – Sends messages to your followers</li>
</ul>
<h2>&gt;&gt;<a rel="nofollow" href="http://www.tweetadder.com/idevaffiliate/idevaffiliate.php?id=7233">Click Here to Download The Latest Version of TweetAdder</a></h2>
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		<title>Networking Revolution:: Stop Chasing the Chasers</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/networking-revolution-stop-chasing-the-chasers</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/networking-revolution-stop-chasing-the-chasers#comments</comments>
		<pubDate>Mon, 23 Nov 2009 15:48:32 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[demographic]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online networking]]></category>
		<category><![CDATA[passions]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[tags]]></category>
		<category><![CDATA[target market]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=788</guid>
		<description><![CDATA[The automatic assumption is that people building a network marketing business should seek out people on Facebook and Twitter who are talking about, or already participating in Network Marketing. This is usually done by searching for keywords such as MLM, home based business, opportunity, etc. THIS IS A POOR STRATEGY!]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.jacobspaulsen.com/wp-content/uploads/2009/11/dogtail.jpg"><img class="alignleft size-medium wp-image-959" title="dogtail" src="http://www.jacobspaulsen.com/wp-content/uploads/2009/11/dogtail-300x199.jpg" alt="mlm"width="300" height="199" /></a>In the arena of internet marketing and online networking the experts teach us to search in social media for the type of people you want to do business with. This is good advice but most people interpret it incorrectly. The automatic assumption is that people building a <b>mlm</b> business should seek out people on Facebook and Twitter who are talking about, or already participating in Network Marketing. This is usually done by searching for keywords such as <i>MLM</i>, home based business, opportunity, etc. THIS IS A POOR STRATEGY!</p>
<p>If you follow this line of logic you are most likely to find yourself chasing the other chasers. You might build good friendships with these like minded people, but the chances of doing business with them is greatly limited.</p>
<p>When you are taught to network with people in social media, that you would like to do business with, you need to be looking for the people who will be naturally attracted to you. People with whom you can create a fast friendship and establish common ground. In short, search for people who share your passions. If you are particularly into scuba diving, chess, or fashion then you need to find the people who share that passion.</p>
<blockquote><p>ACTION: Re-Read my post on Utilizing your <a href="http://www.jacobspaulsen.com/internet-marketing/passion-key-to-attraction-marketing">Passions in Attraction Marketing</a> and then create a list of keywords that you can use to identify people who share those passions on Twitter and Facebook.</p></blockquote>
<p>Jacob S Paulsen</p>
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		<title>MLM:: Plan of Action</title>
		<link>http://www.jacobspaulsen.com/mlm/mlm-plan-of-action</link>
		<comments>http://www.jacobspaulsen.com/mlm/mlm-plan-of-action#comments</comments>
		<pubDate>Thu, 05 Nov 2009 15:00:33 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[MLM]]></category>
		<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[accountability]]></category>
		<category><![CDATA[action plan]]></category>
		<category><![CDATA[action plans]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[jacobspaulsen]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[pdf]]></category>
		<category><![CDATA[personal growth]]></category>
		<category><![CDATA[steps]]></category>
		<category><![CDATA[upline]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=715</guid>
		<description><![CDATA[Goals are a big part of any business. Over time we have been taught a lot about setting effective goals including the power of written goals. What a lot of people don't understand is the importance of an action plan. Without a step by step plan to reach your goal you have nothing more than a wish.]]></description>
			<content:encoded><![CDATA[<p>Goals are a big part of any business. Over time we have been taught a lot about setting effective goals including the power of written goals. What a lot of people don’t understand is the importance of an action plan. Without a step by step plan to reach your goal you have nothing more than a wish.</p>
<p><a href="http://www.jacobspaulsen.com/wp-content/uploads/2009/10/plan-of-action-copy.jpg"><img class="alignright size-medium wp-image-760" title="plan-of-action" src="http://www.jacobspaulsen.com/wp-content/uploads/2009/10/plan-of-action-copy-300x231.jpg" alt="plan-of-action" width="300" height="231" /></a>Action Plans generally have 3 parts. Each action plan should reflect your goals, the steps you must take to accomplish them, and what will be required of other third parties to make it happen. Third parties may include a business partner, your spouse, or even your creator. In your <b>MLM</b> business this most often includes your upline leadership or company executives.</p>
<p>Your action plan should be written down and signed by all the parties involved. Display it in a place where you will see it regularily and if possible a location where you are in a position to take the most action such as your desk or office.</p>
<p>I have built a simple <i>MLM</i> action plan that you can <a href="http://jacobspaulsen.com/docs/PlanofAction.pdf">download here</a>.</p>
<p>Jacob S Paulsen</p>
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		<title>The 7 Habits of Highly Effective Recruiters</title>
		<link>http://www.jacobspaulsen.com/mlm/the-7-habits-of-highly-effective-recruiters</link>
		<comments>http://www.jacobspaulsen.com/mlm/the-7-habits-of-highly-effective-recruiters#comments</comments>
		<pubDate>Tue, 20 Oct 2009 16:29:29 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[7 habits]]></category>
		<category><![CDATA[business ownership]]></category>
		<category><![CDATA[covey]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[financial success]]></category>
		<category><![CDATA[home based business]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online networking]]></category>
		<category><![CDATA[recruiting]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=714</guid>
		<description><![CDATA[You are probably familiar with Stephen Covey's best seller "The 7 Habits of Highly Effective People." The principles taught in that book are powerful and true. Today I am going to use his basic outline of habits to teach you how to be an effective recruiter in your business. These simple principle based steps can take you from the bottom ranks of your company to the very top if you will study and apply them in sequencial order.]]></description>
			<content:encoded><![CDATA[<p>You are probably familiar with Stephen Covey’s best seller <a rel="nofollow" id="aptureLink_HIQLDFs6a0" href="http://www.amazon.com/gp/product/0743269519?tag=apture-20">“<em>The 7 Habits of Highly Effective People.</em>“</a> The principles taught in that book are powerful and true.</p>
<p>Today I am going to use his basic outline of habits to teach you how to be an effective recruiter in your <i>MLM</i> business. These simple principle based steps can take you from the bottom ranks of your company to the very top if you will study and apply them in sequential order.</p>
<h1><strong>The 7 Habits of Highly Effective (MLM) Network Marketers</strong></h1>
<h4>Habit 1Be Proactive: Principles of Personal Vision</h4>
<ol type="1">
<li class="MsoNormal">The first step in creating a residual income is pro-activity.</li>
<li class="MsoNormal">Taking action steps to make an initial list of potential recruits and calling them to set up appointments.</li>
<li class="MsoNormal">Taking personal initiative to make sure that each member of your team is plugged into the emails, trainings, and meetings.</li>
<li class="MsoNormal">Inviting team members to local &amp; regional events, and setting up these events if not already available to you.</li>
<li class="MsoNormal">Training each of your reps individually, or making sure they are trained.</li>
<li class="MsoNormal">Scheduling time together with each direct enrollment to hold them accountable to their goals.</li>
</ol>
<h4>Habit 2Begin with the End in Mind: Principles of Personal Leadership</h4>
<ol type="1">
<li class="MsoNormal">Deciding early on what your objectives are. What do you truly wish to accomplish in your business, and what do you want your team to accomplish?</li>
<li class="MsoNormal">Creating a synergistic mission statement that reflects your goals and objectives and those of your team as a whole.</li>
<li class="MsoNormal">Beginning each event, activity, or meeting knowing what you want to get out of it, and what you wish for your team members and guests to get out of it.</li>
<li class="MsoNormal">Foreseeing possible problems with retention, discouragement, etc.</li>
<li class="MsoNormal">Taking the proper steps to prepare to be an effective teacher, leader and trainer.</li>
</ol>
<h4>Habit 3  Put First Things First: Principles of Personal Management</h4>
<ol type="1">
<li class="MsoNormal">Understanding the four quadrants of effective production and knowing how to apply that to your personal &amp; team’s activity. Focusing on Revenue Producing Activities!</li>
<li class="MsoNormal">Creating <span style="text-decoration: underline;">habits</span> of time management and effective planning.</li>
<li class="MsoNormal">Reserving time for all your roles in life, so as not to neglect something.</li>
<li class="MsoNormal">Setting time aside each week for Recruiting, Retaining, and Training.</li>
</ol>
<h4>Habit 4Think Win/Win: Principles of Interpersonal Leadership</h4>
<p><img class="alignright size-medium wp-image-718" title="road to success" src="http://www.jacobspaulsen.com/wp-content/uploads/2009/10/road-success-300x258.jpg" alt="mlm" width="300" height="258" /></p>
<ol type="1">
<li class="MsoNormal">Commit yourself to Win/Win or no deal. Agree to enroll people who you need in your business and who need your business.</li>
<li class="MsoNormal">Look for the recruit’s win in your business opportunity. Specifically what will this mean in their life?</li>
<li class="MsoNormal">Continue to show team members the win in each part of the <u>MLM</u> experience.</li>
<li class="MsoNormal">Help create the win by getting the new recruits plugged into the proper system of activities.</li>
<li class="MsoNormal">Lead by example. Help each new member of your team grow by being a part of their personal production.</li>
</ol>
<h4>Habit 5Seek First to Understand, Then to be Understood</h4>
<ol type="1">
<li class="MsoNormal">Seek to understand the situation of each contact. Find out what they want out of the experience and what has brought them far enough to listen to you.</li>
<li class="MsoNormal">Practice active listening skills. Truly listen to your recruits and your team members to best understand their desires.</li>
<li class="MsoNormal">Continue building a relationship with your team to develop trust and credibility through listening to and understanding them.</li>
<li class="MsoNormal">Only when the rep trusts you and believe you understand them, and have their best interests in mind will they follow you.</li>
</ol>
<h4>Habit 6  Synergize Principles of Creative Communication</h4>
<ol type="1">
<li class="MsoNormal">Create environments of synergy in recruiting, retaining, and training arenas.</li>
<li class="MsoNormal">Practice habits 4 &amp; 5 in making synergistic moments happen.</li>
<li class="MsoNormal">Synergize with each rep individually and with the team as a whole.</li>
<li class="MsoNormal">Seek out potential synergistic activities, such as creating the team mission statement, local events, etc.</li>
<li class="MsoNormal">Understand the unique abilities that each of your leaders have and think of how best to utilize them.</li>
<li class="MsoNormal">Seek out the very best training in the industry and in your company from the top leaders.</li>
</ol>
<h4>Habit 7  Sharpen the Saw: Principles of Balanced Self-Renewal</h4>
<ol type="1">
<li class="MsoNormal">Set aside Monthly, <span style="text-decoration: underline;">Weekly</span>, and Daily planning and evaluation sessions.</li>
<li class="MsoNormal">Renew your commitments and covenants in all aspects of life through sincere evaluation.</li>
<li class="MsoNormal">Evaluate the best and less effective practices that you have been using in recruiting, retaining, and training your office.</li>
<li class="MsoNormal">Review this and other handouts and notes that will increase your effectiveness in recruiting, retaining, and training your office.</li>
</ol>
<p><a rel="nofollow" id="aptureLink_Z0rssMN9iJ" href="http://twitter.com/jacobspaulsen">Jacob S Paulsen</a></p>
<p><a href="http://www.jacobspaulsen.com/docs/7HabitsofHighlyEffectiveNetworkMarketers.pdf">DOWNLOAD THE 7 HABITS OF HIGHLY EFFECTIVE NETWORK MARKETERS</a></p>
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		<title>MLM Fast Start Ebook Giveaway</title>
		<link>http://www.jacobspaulsen.com/mlm/mlm-fast-start-ebook-giveaway</link>
		<comments>http://www.jacobspaulsen.com/mlm/mlm-fast-start-ebook-giveaway#comments</comments>
		<pubDate>Thu, 08 Oct 2009 16:44:54 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[MLM]]></category>
		<category><![CDATA[NORT]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[ebook]]></category>
		<category><![CDATA[fast start]]></category>
		<category><![CDATA[free]]></category>
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		<description><![CDATA[This E-Book contains valuable lessons about analyzing the industry and preparing for success. Learn about the most common mistakes that people make when getting started and how to gain momentum in the first few weeks.]]></description>
			<content:encoded><![CDATA[<p><!-- Do not modify the NAME value of any of the INPUT fields the FORM action, or any of the hidden fields (eg. input type=hidden). These are all required for this form to function correctly. --><img class="alignright" title="MLM Fast Start" src="http://www.jacobspaulsen.com/wp-content/uploads/2011/04/mlmlessons03.jpg" alt="mlm"width="158" height="167" /><strong>UPDATE</strong>: This Ebook is no longer available via the below method/form. To learn more about how you can receive this book, visit <a rel="nofollow" href="http://www.mlmfaststart.com" target="_blank">www.mlmfaststart.com</a></p>
<p>If you haven’t already received your copy of my ebook “Fast Start: <b>MLM</b> Lessons Without Any Name Calling” just fill out your name and email below and I will send you the link! If you like the content come back and retweet and digg this post.</p>
<p>Thanks in advance,</p>
<p>Jacob S. Paulsen <!-- .myForm td, input, select, textarea, checkbox { font-family: georgia, tahoma; font-size: 14px; } .myForm td { color: white; } .myForm { background-color: #46444D; border: 3px solid #000000; padding: 10px; } .required { color: red; } #ssImg img { background: white; border: 1px gray; } --></p>
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<p>This E-Book contains valuable lessons about analyzing the industry and preparing for success. Learn about the most common mistakes that people make when getting started and how to gain momentum in the first few weeks.</p>
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		<title>The Big 3. Social Media Marketing Holy Trio</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/the-big-3-social-media-marketing-holy-trio</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/the-big-3-social-media-marketing-holy-trio#comments</comments>
		<pubDate>Mon, 20 Jul 2009 18:36:00 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[drive traffic]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[home based business]]></category>
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		<category><![CDATA[networking]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online networking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[video]]></category>
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		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=423</guid>
		<description><![CDATA[The basic concept of social networking and online marketing is the same as traditional offline marketing. Meet people, build trust, and expose them to your product/opportunity. The reason the internet is getting so much attention is because of the ability to meet so many people at once. Building credibility is made a little more difficult [...]]]></description>
			<content:encoded><![CDATA[<p>The basic concept of social networking and online marketing is the same as traditional offline marketing. Meet people, build trust, and expose them to your product/opportunity. The reason the internet is getting so much attention is because of the ability to meet so many people at once. Building credibility is made a little more difficult but can be done over time.</p>
<p>While there are now thousands of different social networks popping up online there are 3 that have set themselves aside as the big dogs. The Holy Trinity of <b>social media</b> consists of Facebook, Youtube, and Twitter.</p>
<p>Each is clearly different in it’s own right and can be used differently in your overall <i>social media</i> marketing plan. All three are about community building. When setting up your profiles on these three sites make sure you are consistent. Try to use the same username on all the sites and don’t forget that your username should be some kind of combination of your name or initials. Using the same profile pictures on all your <u>social media</u> sites also helps people identity and remember you.</p>
<p>Your approach should be the same with all three. Create a professional and personal profile, find a niche, and add targeted friends. Its not enough to connect with people in only one place. Make it your goal to connect with the same people in all 3 places.</p>
<p>Other potential big hitters…</p>
<p>www.goodreads.com</p>
<p>www.friendfeed.com</p>
<p>www.flickr.com</p>
<p>www.orkut.com</p>
<p>www.myspace.com</p>
<p>Jacob S Paulsen</p>
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		<title>Entrepreneurs &#8211; Transition, Don&#8217;t Leap &amp; Other Warnings</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/entrepreneurs-transition-dont-leap-other-warnings</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/entrepreneurs-transition-dont-leap-other-warnings#comments</comments>
		<pubDate>Tue, 16 Jun 2009 22:35:10 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[entreprenuer]]></category>
		<category><![CDATA[home based business]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[starting]]></category>
		<category><![CDATA[warnings]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=395</guid>
		<description><![CDATA[As the internet becomes flooded with entrepreneurs and home based business owners I have a few words of caution that I would like to express. A lot of the training content on my site is an explanation of what to do; but this post is to inform you as to what not to do. 1. [...]]]></description>
			<content:encoded><![CDATA[<p>As the internet becomes flooded with <b>entrepreneurs</b> and home based business owners I have a few words of caution that I would like to express. A lot of the training content on my site is an explanation of what to do; but this post is to inform you as to what not to do.</p>
<p>1. The change from employee to entrepreneur was designed to be a transition and not a leap of faith. In our current economic crisis a lot of people who are losing their jobs are turning to network marketing to replace their income. BAD IDEA. Despite the many rags to riches stories you may have heard I can virtually promise failure if you attempt this. Secure a steady income before starting your part-time business! Become an entreprenuer to supplement your existing income and if it goes well… then continue the transition.</p>
<p>2. Marketing is not sales. You are a home based business owner of some sort and have a product/service/opportunity to share with people. Marketing as a professional includes doing some research, discovering your target market, setting a budget &amp; schedule, building a network (making a list), and establishing a relationship of credibility with your network. There is a place for sales but only after marketing is done. Sales without marketing is called SPAM. Done online spam will ruin your credibility, d spamming those you meet will ruin your friendships.</p>
<p>3. Don’t waste all your time. Your greatest investment of time when starting out will be in education. If you think adding hundreds of friends on facebook is going to build your MLM you are clearly uneducated. Find the experts and learn from them.</p>
<p>Jacob S Paulsen</p>
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		<title>How To Master Social Media Principles in Less than 2 Pages!</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/how-to-master-social-media-principles-in-less-than-2-pages</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/how-to-master-social-media-principles-in-less-than-2-pages#comments</comments>
		<pubDate>Wed, 13 May 2009 17:54:26 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Tutorials]]></category>
		<category><![CDATA[business ownership]]></category>
		<category><![CDATA[drive traffic]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[free traffic]]></category>
		<category><![CDATA[home based business]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[Jacob S Paulsen]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online conferecing]]></category>
		<category><![CDATA[online networking]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[setup]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[tutorial]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[wordpress]]></category>
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		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=345</guid>
		<description><![CDATA[I get a lot of phone calls from online friends who need assistance in setting up their websites and their social media profiles to begin working in internet marketing and social networking. Every once in awhile I think to myself that I should write a 2 page guide to “Online Domination Setup” which I could [...]]]></description>
			<content:encoded><![CDATA[<p>I get a lot of phone calls from online friends who need assistance in setting up their websites and their <b>social media</b> profiles to begin working in internet marketing and social networking. Every once in awhile I think to myself that I should write a <span style="text-decoration: underline;"><strong>2 page </strong></span><strong><span style="text-decoration: underline;">guide to “Online Domination Setup”</span></strong> which I could just email to these people who call me.</p>
<p>Today is that day. If you already have a website with 1000 plus visitors per week and more than 3000 twitter followers I would suggest you stop reading now and seek higher level training. For those of you who are still beginners here is what you need to know in less than two pages. To prove it I have provided a downloadable PDF file at the end of this post.</p>
<h1>Online Marketing Umbrella Concepts:</h1>
<h3>First, you basically separate all of your online work and websites into these 3 categories:</h3>
<ol>
<li><i>Social Media</i> – This is where you <span style="text-decoration: underline;">meet people</span> and <span style="text-decoration: underline;">create relationships</span> with them… NOTHING MORE.</li>
<li>Personal Website – This is where people you meet who want to learn more about you will come to do so. Your personal site needs to be in the form of a blog and it needs to contain informational, inspirational, and entertaining content. If best find a specific niche where with you can help your readers. The “niche” of this website is “Becoming More, Inspiration &amp; Resources for Entrepreneurs.”</li>
<li>Sales Pages. This is where you will sell your products and opportunities to those who visited your personal site and wanted to know what you do for a living and to those who searched you out in search engines, etc.</li>
</ol>
<h3>Second, You will need to create a HUGE following in social media in order to really make a difference. This will require…</h3>
<ol>
<li>Sincerity. You will have to really care about the people you meet and have their best interests at heart</li>
<li>Marketing Ethics. Don’t SPAM people. (IE: marketing without permission or relationship)</li>
<li>Time. This will not happen over night. Do a little everyday over a long period of time and results will come.</li>
</ol>
<h1>TO DOs of Getting Started…</h1>
<ol>
<li><span style="text-decoration: underline;"><strong>Get Your Own Website Started: </strong></span>
<ol>
<li>Get a hosting account at either <a rel="nofollow" href="http://www.tkqlhce.com/click-3260904-10386906">Godaddy</a> or <a rel="nofollow" href="http://www.kqzyfj.com/click-3260904-10422100">hostmonster</a>. If you choose Godaddy get the deluxe hosting or higher. Buy the domain www.yourname.com as this will be the most important real estate you own in the virtual world. This one hosting account will allow you to host dozens of different websites down the road and it is necessary to get one eventually… why not now.</li>
<li>Install WordPress onto the main directory of your website. This can be done painlessly with either Godaddy or Hostmonster. There are tons of tutorial videos on Youtube and I also have some on the “<a href="http://www.jacobspaulsen.com/tutorials">Tutorials</a>” page of my site. Watch these same tutorials to help you set up your WordPress site with the best themes, plugins, etc.</li>
<li>Decide what your online niche is going to be. Are you the Mountain Biking Kenyan who owns his own home business? Sorry, that’s already taken… <img class="wp-smiley" src="http://www.jacobspaulsen.com/wp-includes/images/smilies/icon_smile.gif" alt=":)" /></li>
<li>Create content for your site and remember content should generally be either informative/educational, personal, or entertaining.</li>
<li>Find a way to monetize your site by putting relevant ads onto your page from a affiliate group such as <a rel="nofollow" href="http://click.linksynergy.com/fs-bin/stat?id=eQ21koj6rfo&amp;offerid=7097.10000024&amp;type=3&amp;subid=0">Linkshare</a> or <a rel="nofollow" href="http://www.cj.com/">CommissionJunction</a> If you already have your own products/opportunity to market put ads up for it or perhaps its own page.</li>
</ol>
</li>
<li><strong><span style="text-decoration: underline;">Create a strong presence in Social Media</span></strong>. Focus on <a rel="nofollow" href="http://www.youtube.com/jacobpaulsen">YouTube.com</a>, <a rel="nofollow" href="http://www.facebook.com/people/Jacob-S-Paulsen/802960404">Facebook</a>, and <a rel="nofollow" href="http://www.twitter.com/jacobspaulsen">Twitter</a> but also any other network that is specific to your own niche or market. Example: if you live in Brazil you are likely to also focus on <a rel="nofollow" href="http://orkut.com">Orkut.com</a>which is the most popular Brazilian social media site. Here are some tips:
<ol>
<li>Create profiles that are both personal and professional in nature. You don’t want people to think you are a robot, but you don’t want them to think you are an amateur either.</li>
<li>Don’t go on an adding friend frenzy. Search out and connect with the type of people that share your interests or make up your target market</li>
<li>Don’t spread yourself to thin. If you are going to have a presence then have a real active presence.</li>
<li>Don’t be a hypocrite. Don’t ask anyone to spend time looking at or commenting on your content unless you are willing and actively doing the same for them.</li>
<li>Search out the best tools that allow you to syndicate content and increase your followers without spending tons of money. In my experience the paid tools are barely any better than the free ones and usually come with a sales pitch of their own.</li>
</ol>
</li>
<li><strong><span style="text-decoration: underline;">Continue Your Education…</span></strong> by subscribing to blogs and sites to people who can help you grow. The easiest way to do this is by using an RSS reader like Google Reader. Go to <a rel="nofollow" href="http://reader.google.com">http://reader.google.com</a> and you will figure out without too much effort how to get started subscribing to other people’s sites. You will also find that most sites (like mine) have a subscribe option somewhere on the page. (top right). Your google reader will let you know every time someone who’s site you follow writes a new article/post and you will be able to keep up to date with the latest content without having to visit everyone’s site everyday.</li>
</ol>
<h3>Online Marketing Resources:</h3>
<ul>
<li><a rel="nofollow" href="http://PixelPipe.com">PixelPipe.com</a> Picture Syndication</li>
<li><a rel="nofollow" href="http://Ping.fm">Ping.fm</a> Status Update, Micro-Blogging Syndication</li>
<li><a rel="nofollow" href="http://TubeMogul.com">TubeMogul.com</a> Video Syndication</li>
<li><a rel="nofollow" href="http://TweetLater.com">TweetLater.com</a> Schedule Tweets and Auto-Follow/Auto-UnFollow + Auto DMs</li>
<li><a rel="nofollow" href="http://Reader.google.com">Reader.google.com</a> Best RSS reader for subscribing to other people’s blogs.</li>
<li><a rel="nofollow" href="http://Feedburner.com">Feedburner.com</a> Program owned by Google that will help you give people to option of subscribing to your site via email.</li>
</ul>
<h3>Online Marketing Explanations:</h3>
<ul>
<li><a rel="nofollow" href="http://wordpress.org">WordPress</a>: WordPress is the BEST program to use to host your website, blog, or both. This is true for three basic reasons.
<ul>
<li>The way it interacts with the Search Engines is PERFECT!!!</li>
<li>The versatility of how it will perform or look is second to none</li>
<li>The ability for non geeky folk to be able to use it and not screw anything up is amazing</li>
</ul>
</li>
<li>Youtube, Facebook, &amp; Twitter are the most important simply because they are the most popular. I would encourage you to find other social networks specific to your hobbies, passions, and specific product/opportunity.</li>
<li>In setting up your sales pages as explained above you will use your same hosting account. Just buy a new domain, host it in a sub-directory (folder) and install WordPress.</li>
</ul>
<h3>Favorite WordPress Plugins: (See my tutorial videos on the “<a href="http://www.jacobspaulsen.com/tutorials">Tutorials</a>” page for descriptions and instructions.</h3>
<ul>
<li>All In One SEO</li>
<li>Google XML Sitemap</li>
<li>Google Analytics for WordPress</li>
<li>Cforms</li>
<li>Social Media Page</li>
</ul>
<h3><span style="text-decoration: underline;"><a href="http://www.jacobspaulsen.com/docs/OnlineMarketingUmbrellaConcepts.pdf">Download this Page in PDF Form.</a></span></h3>
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		<title>Passion &#8211; Key to Attraction Marketing</title>
		<link>http://www.jacobspaulsen.com/internet-marketing/passion-key-to-attraction-marketing</link>
		<comments>http://www.jacobspaulsen.com/internet-marketing/passion-key-to-attraction-marketing#comments</comments>
		<pubDate>Fri, 24 Apr 2009 23:11:08 +0000</pubDate>
		<dc:creator>Jacob S Paulsen</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[MLM]]></category>
		<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[attraction marketing]]></category>
		<category><![CDATA[become more]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[financial success]]></category>
		<category><![CDATA[home based business]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[network marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online networking]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[personal growth]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.jacobspaulsen.com/?p=308</guid>
		<description><![CDATA[If your likes and dislike are just that.... simple likes than you are unlikely to form new friendships or seek out others who share your likes. If however you have strong likes that become passions you are likely to find others and inspire them to be passionate also. This is the first key: Your own Passions will drive you to find other like-passioned people...]]></description>
			<content:encoded><![CDATA[<p>This morning I enjoyed an engaging conversation with fellow internet marketer <a rel="nofollow" href="http://www.andrewjamesinc.com">Andrew James</a>, who among other things is preparing for a 1000 mile bike ride. He knows that I’m preparing for a 1/2 marathon (weak in comparison). Our conversation led me to draw some conclusions about these passions that we enjoy.</p>
<p>Everyone I look up to is passionate. We don’t usually share the same passions but the point is that we have them. Passions I am arguing draw people toward you, and expand greatly your personal network. It doesn’t matter if you are passionate about cooking, running, fashion, harry potter, or firearms the point is that you are not alone in these passions. There are HUGE communities of people out there who share your likes and dislikes.</p>
<p>If your likes and dislike are just that…. simple likes than you are unlikely to form new friendships or seek out others who share your likes. If however you have strong likes that become passions you are likely to find others and inspire them to be passionate also. This is the first key: Your own Passions will drive you to find other like-passionate people.</p>
<p>The second key: Being passionate makes you unique and attractive. If you are truly to become “attractive” as we use the term in <b>marketing</b> then you must become unique and appealing. Being passionate is the first key to being unique. I would challenge you to find someone else in this world that shares all of my passions. (If such a person exists please contact me). Being passionate will make you unique and this in turn makes you more attractive than the average Joe.</p>
<p>Now assuming that you understand the importance of being passionate about something; or even better several things let me outline some tips on how to live your life of passion, personal development, and <i>marketing</i>!</p>
<ol>
<li>Search our passions that are healthy and doable. Do not decide you are passionate about big game hunting if you live in Miami, FL. Make sure your passions will be healthy to your lifestyle and that of your family.</li>
<li>After deciding on a passion, identify communities both local and online that share your passion. Network with them. Learn the jargon, attend events, and create friendships.</li>
<li>Set BIG goals within your passion. If you like to read novels, set a goal to read a new novel every week for 3 months. If you like to cook, set a goal to arrange a charity dinner for homeless people. Do something BIG that lies within your passion.</li>
<li>Announce your goals to EVERYONE around you. This will make you more accountable to your goal and it will continue to attract more people to you; both those who do and don’t share your passion. Recruit others to work toward the same goal with you.</li>
<li>Now, brainstorm to discover way to monetize your passion. I’m not suggesting that you give up your current job/business to cook/read/run full time. I’m suggesting that there may be ways to utilize your passion and your goals to further build your business or create perhaps a side income.</li>
</ol>
<p>If you can do this your life will be enhanced and your bank account will thank you. This process is in line with developing a better you, growing your business, and most important creating a close-knit family unity.</p>
<p>As a last note allow me to tell you about some of my passions that perhaps you, my readers might share.</p>
<p>I love running, spelunking, geocaching, American history (specifically anything related to our founding fathers &amp; the revolutionary war), firearms and 2nd amendment rights, dogs, listening to audiobooks, cell phones (specifically the android platform), and of course my AWESOME family!</p>
<p>What are you passionate about?</p>
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